Welcome to Creative Impact
We are a "multi-source solution" that provides customized Business Consulting Services as well as Sales and Marketing strategies to help businesses accomplish short and long term goals in the most efficient manner.
Our team is comprised of professionals educated in a variety of disciplines providing the expertise to help you stay competitive in today's market. We specialize in the travel and leisure, hospitality and Real Estate Development markets around the world. Creative Impact has a network of resources at your service.
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Creative Impact is comprised of professionals each with over 20 years of experience, educated in a variety of business disciplines including Sales and Marketing, Executive Management, Strategic Planning, Budget Design and Management, Rental Programs, Club Design Creation, Business to Business Partnering, Branding, and Project Management.
For many years Creative Impact's experienced team has been involved in various development projects including golf courses. From the development phase to construction management we have worked with the day to day activities.
Contact Us
7065 Westpointe Blvd.
Suite 301
Orlando, FL 32835
Email: info_creativeimpact.com
Tel: *1 407-581-6881
Fax: *1 407-581-6890
Business Consulting
& Marketing Solutions
STRATEGIC PLANNING
We analyze your current business status and develop the right strategy and structure for your business needs. How can we stay ahead of the competition? Creative Impact investigates and monitors industry trends in order to help you make informed decisions. As agents of change we can steer your business while maintaining harmony between all business units.
Budget and Forecasting
Information and Technology
This is the financial plan of the operation. Activity is projected based on historical data along with other factors such as organizational goals, industry trends, market conditions, legislations, resources and supply and demand among others.
Our professionals use advanced analytical methodologies that will help you develop realistic targets and goals to achieve an effective cash flow. Services included but not limited to:
Preparation of Annual Operation Budgets
Variance Analysis
Financial Performance Goals
Feasability Studies
Strategic Planning
Creative Impact has an extensive pool of resources and business partners that can provide access to the most up-to-date Information Management Systems in the market.
Computer Technology
As our business partners, Computer Business Consultants will assess and assist with any computer needs such as systems maintenance, web hosting, networks among other services.
Partnered with OSI, Creative Impact offers the latest cloud computing technology that will enable your organization to integrate and access major business applications more efficiently, secure, and faster, minimizing cost.
Telecommunications
Resort Services Group can help your resort or property provide cable and internet service at the most reasonable cost.
Strategic Sales and Marketing Programs
Our experienced professionals provide the upmost current creative and innovative marketing plans to promote your business and boost sales.
We have a full range of innovative marketing resources such as; video messaging, email blasts, direct mail, print advertising, brochures and displays among others.
Club Design
Brand and Product Development
Creative Photo Solutions
The decision to transition to a "club" based product from a traditional timeshare product can provide several significant and quantifiable benefits.
We can help you evaluate these benefits and develop a customized product that suits your needs. There are many options and that is why we analize what will work for you in your particular case.
Some benefits include:
BRAND AND PRODUCT DEVELOPMENT
Developing the right product in the right place and presenting it most persuasively to the pertaining prospects is key. This will create a presence and a gain in market share. By brand positioning your product or service we will create an identity that will prevail in the consumers minds. A brand is much more than a logo. It's what a company stands for. Its values and its culture.
In today's market brand recognition is an intricate part of business success. What "clicks" on people's minds when your name brand is presented is very important because this is what will carry out for years to come and it will establish your reputation. The way you choose to accomplish that is very significant. There is no "all ways fits all". Regardless if its a product or a service, it needs to be memorable in a positive manner. Once brand recognition is achieved you need to work on maintaining it.
Consumers are people and people are emotional. If you create the right emotion you will gain customers. Our marketing professionals can help you position your brand based on your target market.
The attached video will give you an idea of how important is a brand.
Creative Photo Solutions is a subsidiary of Creative Impact. "CPS" has a Partnership and an Exclusive Sales and Marketing Agreement with RocketLife, LLC. to distribute the most amazing digital photographic software product on the market today.
This state of the art software features significant components:
*Smart Arrangement Technology
*Enriched Intelligent Themes
*High Resolution Improvements
*Robust Revenue Sharing with Monetization
*Lightning Fast Downloads
This Exclusive Distribution Agreement allows Creative Photo Solutions to establish Resellers that can:
*Private Brand this product solution
*Establish this product as a valued added benefit
*Direct market to their members, patrons, affiliates, etc.
*Create their own private digital photo library
*Establish their own retail pricing structure
*Create new revenue streams
Creative Photo Solutions is currently offering companies in the Travel and Hospitality industry the ability to become a Private Branded Reseller with:
*No product customer servicing by the reseller
*Monthly marketing campaigns
*Full support services, online and telephonic
RocketLife photo products are perfect for Companies, Organizations, Charities, Clubs, Membership and Rewards programs.
A Professional Version for Photographers is also available.
This is a unique chance to become a private label reseller for one of the most advanced Digital Photo Impression software technology in todays market which has been created by a company called Rocket Life. Digital Photo Impression products are the fastest growing segment of the photographic industry, growing at 25% per year. RocketLife is fast and saves time, it makes better products by using amazing new technologies; it is easy, intuitive and does most of the work for you.
Through RocketLife you can produce Custom Photo Books, Calendars, T-Shirts, Mugs, etc.
Your Company will have its own private label web site and anyone utilizing it will generate revenues back to you.
Your existing members can leverage the relationship with their social networks of family and friends generating additional revenue for you and create potential new members and customers. Your Company will earn a substantial commission from MSRP as a reseller on all products purchased from your private label web site. Products will range in price from $11.95 to approx $179 depending on the type, size, materials and the number of pages in the Photo Book.
The initial process is very easy and there is a dedicated support team to give assistance. You can check out the program by going to our web site: www.creativephotoexpressions.com
You can click on: What it is, How it works, then click on: Launch to start the actual program.
You can build a Photo Book or one of the many other products and there is no charge unless you go through Checkout.
Are your owners throwing money away?
Unused inventory means someone-developer, association, or owner is throwing money away. We'll turn the situation around with the industry's biggest and best-planned rental programs.
National advertising initiatives, efficient inventory control, call center fulfillment and a host of travel industry connections are just a few of the sophisticated tools Creative Impact can deploy on your behalf through our strategic network of business partners.
Opportunities include:
Due Dilingence
Land Development
Due Diligence Assessment
Minimize your risk!
We help you make an informed decision towards your potential investment or acquisition. We perform and present a detailed investigation and examine all material and non material facts.
Key Items
Rental Programs
From planning to execution,
in whatever stage you are in; we can help structure your project begining to end.
Creative Impact's experienced professionals can smooth the process of the Real Estate developing cycle. There are many details that need to be intelligently coordinated in order to have a great successful final product.
Things we can do...TOTAL HANDS ON MANAGEMENT
Due Diligence
John Armiger
Currently a Partner of Creative Impact and President of First Step Solutions, Inc. a private consulting company that provides executive management expertise in shared ownership resort sales and marketing. Creative Impact is aligned with a group of companies referred to as Business Success Partners who deliver specific resources to Creative Impact and its clients.
John is a 25 year industry veteran; previously Mr. Armiger was Vice President of Marketing Development for Wyndham Vacation Ownership, the largest vacation ownership company in the industry. A position that assisted senior management through the post acquisition challenges of merging the marketing culture of Trendwest Resorts and Fairfield Resorts as part of Cendant Corporation. Also he served as Regional Vice President of Southern California for Trendwest Resorts. As the Regional VP he had full P&L responsibilities for sales, marketing and administration of six vacation ownership sales offices that exceeded $100M in annual sales.
Prior to joining Trendwest Resorts Mr. Armiger was Regional Vice President of the Central US for Sunterra Resorts and had P&L responsibilities for sales, marketing and administration of six resorts based vacation ownership sales locations.
In 1995 he became a corporate officer of Fairfield Communities, Inc and as VP of Marketing he managed the corporate marketing team in Little Rock, AR and the nationally distributed marketing offices. Mr. Armiger was also responsible for developing a subsidiary marketing company named Apex Marketing that grew prospect tour production to more than 100,000 a year.
Prior to joining Fairfield Mr. Armiger was the Director of Marketing for Shell Winner Circles Resorts in Carisbad, CA and was responsible for corporate marketing of seven purpose built vacation ownership resorts on the coast of Southern California. He was responsible for creating a unique integrated database driven marketing systems utilizing customer relationship information in real time.
Mr. Armiger's earlier career involved entrepreneurial start-ups in computarized ticketing operations where he negotiated a merger with GTech Corporations and later negotiated another merger with the Home Shopping Network becoming a wholly owned subsidiary of HSN.
Peter Giamalva
Mr. Giamalva is currently a Partner of Creative Impact and Principal at Dartmoor Hill, LLC., a private company providing executive management expertise in leisure real estate and travel. A business that assists management teams through transitions of leadership, challenging business conditions and improving overall performance.
Peter is a 25 year experienced travel industry professional whose arena spans the packaged vacation , car rental and leisure accommodations sectors. Previously, he was President and Managing Director of North Course Advisory Services, a subsidiary of Wyndham Worldwide Corporation and the leading global specialist in comprehensive research, consulting and advisory services focused on the shared ownership segment of the leisure real estate industry.
In 1999, Mr. Giamalva joined Group RCI and has held the positions of Chief Marketing Officer; General Manager, Leisure Rental Division; and Chief Operating Officer , RCI-Europe and Middle East. As Chief Operating Officer, he managed a business with a vast array of leasure accommodations including more than 60,000 vacation homes, 54 bungalow parks, over 100 campsites and hundreds of resorts affiliated to the RCI exchange network. The european business unit fulfilled exchanges and vacation rentals in excess of 1,000,000 transactions annually.
Prior to joining Group RCI, Mr. Giamalva spent eight years at Budget Rent a Car Corporation, where he led international operations, global sales, and travel-industry marketing. While living in London, he was the Managing Director of Budget's operations in Europe, the Middle East and Africa. During that time, Budget established itself as the lifestyle car-rental company of choice by introducing Mercedes Benz, Jaguar and Harley Davidson vehicles as alternatives to traditional car rental options. Mr. Giamalva's tenure at Budget also included significant organizational work in sales, marketing, franchising as well as properties and facilities.
In addition, Peter spent 12 years in the tour-operating (package vacation) business, where helped establish and grow Thomson Vacations, now Apple Vacations in the United States. Thomson was the Mid-West leading package vacation company, operating primarily in the Bahamas, Caribbean and Mexico.
Mr. Giamalva holds a degree in Economics from St. Mary's University in Winona, MN.
Mark Nuzzo
A 30 year veteran and currently Managing Partner of Creative Impact which operates a series of companies involved in Business Development, Resort and Property Management, Consultation in the Hospitality, Leisure and Vacation Ownership industry. These companies offer a broad spectrum of professional competencies and intellectual capital. Creative Impact is aligned with a group of professional companies referred to as "Business Success Partners", who deliver specific resources to Creative Impact and its clients.
Mr. Nuzzo was President of Fairfield Resort Management (now Wyndham Vacations) and a senior leader for over twenty years. In 2001
Cendant Corporation acquired Fairfield Resorts. The Resort and Club Management Services were merged with Resort Condominium International (RCI), the largest exchange company in the world; where he held several several leadership positions such as President of Global New Market Development and Consulting, President of RCI Resort Management, the largest property management company in the industry. He was also President of the Fairshare Plus Vacation Ownership Association for over 10 years. During his tenure Mr. Nuzzo was responsible for more than 75 resorts and over 180 associations representing over 650,000 timeshare and whole ownership members. Mr. Nuzzo was co-author and responsible for the original development and implementation of the Fairshare Plus Program.
This system afforded Fairfield the distinction of being the first company to successfully move away from a traditional "fixed week" system
of ownership to a more flexible "points" based system, making the company one of the most prestigious and largest vacation ownership companies in the world.
In 1995 he became a Corporate Officer of Fairfield Communities, Inc., and headed up as President of the Resort Management Services Division, which included overseeing the Property Management Division along with the Corporate Operations of Member Services, Call Centers and National Rental Division.
Prior to his career with Fairfield and the timeshare industry, Mr. Nuzzo held several positions in the hospitality industry as Hotel General Manager, Food and Beverage Director, Executive Chef and Corporate Executive Chef. Additionally, Mr.Nuzzo is the owner and operator of several restaurant operations.
Academically, Mr. Nuzzo received his Bachelor of Science from the State University of New York at New Paltz. Additionally , he holds and Associate Degree from the Culinary Institute of America and Orange County Community College. Other distinctions and certifications include:
general real estate licensee in Georgia and South Carolina, AMHA Certified Hotel Administrator (CHA) and Certified Executive Chef (CEC) and is a licensed Community Association Manager.
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